Four ways to stand-out from the crowd

Written By komlim puldel on Sabtu, 17 Januari 2015 | 20.01

With so much competition, how can you stand out? Source: Getty Images

THE beginning of a new year is one of the most popular times to look for a job.

Knowing that there are hundreds, if not thousands, of other candidates vying for similar positions in the same industry can be intimidating for any job seeker, regardless of experience level. Standing out in the sea of applicants is no small challenge, but with the right strategies, you can bring your resumé to the top of the pile.

Job search experts agree that the most successful candidates will be the ones who use technology to their advantage. Here's what they had to say about increasing your chances of getting hired in 2015.

PAY CLOSE ATTENTION TO YOUR SOCIAL PROFILES

Unsurprisingly, social media has become the go-to tool for today's recruiters. The majority of candidates have profiles on at least one major networking site, so it makes sense that hiring managers would research potential employees there. You probably know to keep your social presence free of questionable content, but if you haven't taken the time to actively enhance your profiles' SEO for your job search, you might want to think about doing so now.

"Be sure to constantly update your social profiles with buzzwords and keep experience and information relevant," said Kimberley Kasper, chief marketing officer of recruiting platform Jobvite. "On LinkedIn, (more than 90 per cent of) recruiters look for professional experience, length of professional tenure and specific hard skills. If you want to catch the attention of recruiters, keep this information current."

KEEP YOUR RÉSUMÉ WITH YOU ON THE GO

Make sure your resume is mobile-ready. Source: AP

While mobile job applications may not be standard across the board yet, they are becoming more popular. Susan Vitale, chief marketing officer of applicant tracking system iCIMS, advised keeping an accessible version of your resumé on your mobile device through Google Drive or Dropbox so you can apply to jobs as soon as you see them, before someone else does.

"Recruiters are looking to fill jobs yesterday," Vitale told Business News Daily. "They don't want to have [positions] posted forever. Apply as soon as possible — if you see it on the go [and you have your resumé handy], you can apply right away."

Make sure your resumé looks great on any screen.

BE PREPARED FOR VIDEO INTERVIEWS

Another emerging recruitment trend is video applications and interviews. Today's employers are speaking with potential employees via Skype and reviewing candidate-created video content as a time- and cost-effective screening method, so it's wise to get comfortable in front of the camera.

"Video is going to give people the opportunity to make themselves stand out," said Jack Hill, director of talent acquisition solutions at PeopleFluent, a human capital management software company. "It all dovetails into understanding the company and the role you're trying to get, and then relating your skills and expertise to that role and the ultimate goal of the organisation. This can be done in written form, but it can also be done quite well in video."

There's no point being uncomfortable on camera. Source: Getty Images

NETWORK WITH POTENTIAL EMPLOYERS ONLINE

Career fairs and in-person networking events are great for making connections with potential employers, but don't underestimate the power of joining in online conversations and communities. Vitale encouraged both active and passive job seekers to connect with companies they might want to work for on social media, especially if there's a mutual connection.

"Stay in touch early and often," Vitale said. "It helps your chances of being hired later on. If you're a referral from someone [associated with the company], note who referred you [so you can] leverage that."

Industry-related Twitter chats and LinkedIn groups can also be a great place to get introduced to individuals who can help you get the job you want.

"Start engaging on professional websites or discussion boards in communities that are relevant to the job or industry you're interested in," Kasper said.

An edited version of this article originally appeared on Business News Daily and was republished here with permission.


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